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What No One Tells You About Obsession With Goals

A brief review of history

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Growth Mindset
Aug 15, 2025
∙ Paid

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This week at a Glance:

  • The hidden things of goal obsession no one talks about.

  • The right way to be obsessed with your goals.

  • The dark side of goal obsession.

  • Download a 1-page summary of goal obsession tips to use today.

  • Access a list of podcasts, talks, books, and articles on goal obsession.


In the 1970s, James Dyson, like many others, had to put up with the inefficiencies of traditional vacuum cleaners.

At the time, a vacuum cleaner looked like this:

The cleaner relied on a bag or filter to capture dust and dirt and lost suction as it picked up more dirt, leaving debris behind.

Companies were cashing in on this design. A user had to buy more bags to restore suction and keep using the cleaner.

However, for Dyson, this was just too much.

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