On April 13 1970, an oxygen tank raptured onboard the Apollo 13 spacecraft.
For Commander Jim Lovell and his colleagues onboard, one problem turned into a portfolio of interdependent simultaneously-lethal problems where every one was real.
Water was dwindling, the electrical power collapsing, cabin freezing, and carbon dioxide levels rising. Yet, they had to have enough power to navigate back home.
The moon-landing mission turned into a critical rescue operation within the blink of an eye.
If you had asked the flight director what was the most important task at that moment, the honest answer was five things, all of which would kill the crew on different clocks.
Lovell had to find a way to address the multiple priorities simultaneously to get back home.
Like Mission Control in 1970, you may find yourself juggling interdependent priorities simultaneously, and none of which can be starved for a day without them stalling.
Reports need your response, a client escalated an issue, product pricing needs to be adjusted and none of these can be delayed.
The old playbook of finding “ONE Thing” and starving the rest doesn’t seem to work because everything is important.
We developed a framework that helps you address exactly this.
A loop that you re-run daily and on a trigger to determine the best possible move right now.
This way, you can address the question “what do I do now when everything is real?”
We discuss it and introduce it in our workbook to help you apply it immediately in your work.
Let’s get started.


